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Baguio city’s application to the UNESCO creative cities network is inspired by a multi-stakeholders’ desire to sustain the growth of Baguio city, as one that is driven by sustainable and inclusive development engines such as culture and creative industries. The development goal is most relevant in a city that is the gateway to Cordillera region that is inhabited by diverse ethnic groups with a rich history and unique tradition, contributing to nation-building.
The design of Baguio city as a creative city is a declaration of sustainability and inclusive growth. It animates the creative sectors, encouraging innovations and productivity. Livelihood and employment will be sparked alleviating poverty. As a member of the UNESCO creative cities network, Baguio city become the stage for life-long learning and cross-cultural sharing with global stature.
The name Baguio conjures, for both the international and domestic traveler, a highland retreat in the Grand Cordillera in Northern Luzon, with pine trees, crisp cold breezes and low verdant knolls and hillocks, thus the moniker “the City of Pines”. Through the numerous decades Baguio has morphed from what was once a grassy marshland into one of the cleanest and greenest, most highly urbanized cities in the country. It has made its mark as a premiere tourist destination in the Northern part of the Philippines with its cool climate, foggy hills, panoramic views and lovely flowers. Being the ideal convergence zone of neighboring highland places, Baguio is the melting pot of different peoples and cultures and has boosted its ability to provide a center for education for its neighbors. Its rich culture and countless resources have lured numerous investments and business opportunities to the city.
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